The first time I tried a Negroni, I almost immediately spit it out like a geyser of blood orange colored booze.
It was worse than the mouthful of CK One I accidentally sprayed myself with in seventh grade. Worse than the bar of soap my grandma shoved in my mouth as a kid. (Because yes, old school grandmothers used to do that to foul-mouthed children.) Worse than the Tylenol I bit into, thinking it was a mint.
It was horrendous, an assault on my taste buds.

Never thought I’d be excited about a frozen Negroni
Now every time I order one, something that happens way more than I might have ever thought based on that first sip, I think of that night, and how I almost lost all my cool points in front of the Italians I was drinking with, all of them casually, painlessly sipping away at their Negronis.
It took years— it’s been ten since that first stolen sip— but I finally came around. Maybe due to a changing palette or perhaps out of nostalgia for a special time and place in my life, or maybe even because the older I get, the more I appreciate a drink that almost forces me to drink it slowly instead of guzzling it down.
And a good Negroni, with its all-booze-no-mixer blend of Campari, vermouth and gin, all colorful and dolled up with a twist of orange peel, exciting and alluring, a little floral and herbal, bitter yet bright, pretty much demands to be drank slowly.
On a recent humid, sticky afternoon in Brooklyn, reminiscent of so many equally swampy summer afternoons spent in AC-aversed Italy, a frozen Negroni was the obvious choice for me. With frost on its little coupe cocktail glass, and more of a dusty red-orange than the candy colored original, the frozen counterpart was a cute, chilly play on the classic. In the blazing heat of our windowside corner at One Bedford in Williamsburg, it didn’t stay frozen for long, quickly melting into a clear, orangey red.
I knocked it down in a few gulps, remembering a time when a tiny sip had tasted so different.